Contents

AdGroupTargeting.AppDownloader

The defined targeted audience according to app downloads.

Declaration

object AdGroupTargeting.AppDownloader

Properties

NameTypeDescription
include[string]

Adam IDs of apps whose downloaders to target. Mutable.

exclude[string]

Adam IDs of apps whose downloaders to exclude, typically to suppress existing users of your app (acquisition targeting). Mutable.

Discussion

The appDownloader field is one of only two AdGroupTargeting dimensions that support both include and exclude. To target all users, don’t include the appDownloader dimension in the request payload. Used with App Store campaigns. Uses the TargetingData include/exclude shape.

Use the adamId of the app you’re promoting in your campaign as an included or excluded value. API users can only pass in their own apps.

"appDownloader": {
  "include": ["11111"]
}
"appDownloader": {
  "exclude": ["111111"]
}