---
title: AppsReportingAdGroup.PricingModel
framework: Apple Ads Platform API
role: symbol
role_heading: Type
platforms: [apple ads platform api 1.0+]
path: apple-ads-platform-api/appsreportingadgroup/pricingmodel-data.typealias
---

# AppsReportingAdGroup.PricingModel

The pricing model of the ad group at report time.

## Declaration

```data
string AppsReportingAdGroup.PricingModel
```

## Possible Values

CPA: Cost-per-acquisition. CPM: Cost-per-thousand-impressions. CPT: Cost-per-tap.

## Discussion

Discussion This determines which report metrics are directly tied to cost: CPM pairs with impression-based billing and CPT with tap-based billing. Example {   "pricingModel": "CPT" } See ReportingPricingModel for additional context.
