---
title: KeywordUpdate.Status
framework: Apple Ads Platform API
role: symbol
role_heading: Type
platforms: [apple ads platform api 1.0+]
path: apple-ads-platform-api/keywordupdate/status-data.typealias
---

# KeywordUpdate.Status

Whether this keyword should be active and eligible to serve after the update.

## Declaration

```data
string KeywordUpdate.Status
```

## Possible Values

ENABLED: Keyword is active and eligible to serve. PAUSED: Keyword is paused and will not serve.

## Discussion

Discussion Send status: PAUSED to stop an existing keyword from competing in auctions, or ENABLED to resume it. Example {   "status": "PAUSED" } See KeywordStatus for additional context.