---
title: Gender
framework: Apple Ads
role: symbol
role_heading: Type
platforms: [search ads 4.0+]
path: apple_ads/gender
---

# Gender

The defined targeted audience in a campaign.

## Declaration

```data
string Gender
```

## Possible Values

M: Male F: Female

## See Also

### Data Types

- [AdGroupDisplayStatus](apple_ads/adgroupdisplaystatus.md)
- [AdGroupServingStateReasons](apple_ads/adgroupservingstatereasons.md)
- [AdGroupServingStatus](apple_ads/adgroupservingstatus.md)
- [AdGroupStatus](apple_ads/adgroupstatus.md)
- [DeviceClass](apple_ads/deviceclass.md)
- [PricingModel](apple_ads/pricingmodel.md)