---
title: purchaser
framework: uikit
role: symbol
role_heading: Instance Property
path: uikit/uieventattribution/purchaser
---

# purchaser

The entity that purchased the ad or content.

## Declaration

```swift
var purchaser: String { get }
```

## Discussion

Discussion This property contains the name of the party that purchased the ad or other content. For example, for an in-app ad, this would contain the name of the company or individual that purchased the advertisement. The system may truncate this field if it’s longer than 100 characters.

## See Also

### Setting attribution details

- [destinationURL](uikit/uieventattribution/destinationurl.md)
- [reportEndpoint](uikit/uieventattribution/reportendpoint.md)
- [sourceDescription](uikit/uieventattribution/sourcedescription.md)
- [sourceIdentifier](uikit/uieventattribution/sourceidentifier.md)