CreativeCreate.CreativeSpec

The ad creative spec object matching the ad creative type being created.

Declaration

object CreativeCreate.CreativeSpec

Discussion

For CUSTOM_PRODUCT_PAGE and DEFAULT_PRODUCT_PAGE, pass an empty object ({}). Pre-tap content isn’t customizable for these types.
For LOCAL_ADS_SEARCH_CREATIVE, creativeSpec is required and must carry the Apple Maps ad creative spec:
- brandId: The brand this ad creative belongs to.
- creativeSubtype: Asset format, either BUSINESS_LOGO or BUSINESS_ASSET.
- creativeAssets: Array of asset references, each identified by assetId, pointing to the image or video content to display.
- localizedText: Promotional copy keyed by locale, for example "en-US": {"promoText": "Visit us today for special offers!"}.
- defaultLocale: The locale whose promo text is used as the fallback when a viewer’s locale isn’t present in localizedText.

Example

This example shows a LOCAL_ADS_SEARCH_CREATIVE creativeSpec using the BUSINESS_ASSET subtype with multiple creative assets.

"creativeSpec": {
  "brandId": "1558132598865909760",
  "creativeSubtype": "BUSINESS_ASSET",
  "defaultLocale": "en",
  "localizedText": {
    "en": {
      "promoText": "Visit AwayFinder!"
    }
  },
  "creativeAssets": [
    {
      "assetId": "6442f87b-8956-480f-899d-e825d95cdd46",
      "sortOrder": 0
    },
    {
      "assetId": "23f9ff8f-fdfe-402f-8bef-6a4a73168954",
      "sortOrder": 1
    },
    {
      "assetId": "df9cd75c-a894-4411-85ae-20a06343d09c",
      "sortOrder": 2
    }
  ]
}

See CreativeCreate.CreativeType for the values that determine which shape applies.